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Beyond sales: legaltech provider AJS partners with Leah Molatseli to shift narratives on client engagement
Longstanding South African legal, accounting and practice management software company AJS has announced a strategic collaboration with legaltech and innovation consultant Leah Molatseli in order to change traditional sales-driven approaches
Modern African lawyers are no longer looking to just buy software or tools to benefit their clients and legal practice, but are looking for trusted guidance, credible insights, visibility, and proof of impact, so the way relationships are built between lawyers and legaltech must evolve, say Tshepo Mochbang and Leah Molatseli.
South African legaltech provider AJS, which released its first legal, accounting and practice management system in 1980, has announced a strategic collaboration with lawyer and innovation consultant Molatseli to help action that new way of thinking about how legal technology companies engage with clients and the wider market.
“Working with Leah enables us to deliver that message in an authentic, meaningful way,” said Mochbang, a Director at AJS. Rather than relying solely on traditional sales-driven approaches, AJS and Leah will collaborate to build visibility and spark conversations about the evolving role of technology in the African legal profession.
With its secure solutions, AJS has served law firms worldwide for 45 years, and backed by dedicated local and international support teams, continues to evolve alongside the legal profession, delivering innovation and personal service that helps legal practitioners focus on practicing law rather than managing technology.
“The way we build relationships in legal tech has to evolve.,” says Molatseli, the Country Liaison for South Africa at Saga, a global, multi-purpose legal AI company. “This partnership is about moving beyond sales pitches to authentic conversations, thought leadership, and creating spaces where we can openly talk about what technology really means for the legal profession. I’ll also be unpacking more of this at LegalTalk Africa 2026, where we’ll be exploring the future of legal tech.”
The LegalTalk Africa 2026 platform will be a key moment to bring authentic conversations and showcase forward-looking approaches to legaltech, says Molatseli, along with sharing insights from across Africa and engaging audiences on the future of the legal profession locally and globally.